The Automated IT website plays host to a series of advisories on IT automation technologies and practices, along with a number of web 2.0 goodies that enable live interaction and debate.
A variety of content and media including Flash animation, video, and blog software are combined to create a truly engaging user experience, while cross e-marketing techniques are employed to capitalise on publicity and drive traffic to the site.
Automated IT's resident IT guys, Tom & Ted, provide the audio-visual entertainment, giving their take on the hot topics and issues. Key to the website's functionality is the WordPress blog platform, which has been fully integrated with the websites own look and feel.
Publicising each new advisory, HTML emails are distributed to invite people to the website to read, comment, and get involved. |
